Let’s equip your distribution team for predictable revenue and hyper growth.
We partner with CEOs and distribution leadership teams to create predictable revenue for technical startups and digital platform giants.
Go-To-Market
Analyze the factors impacting your sales performance and design a go-to-market strategy that helps you win consistently.
Build Pipeline
Actively coach, train and assist your team to accelerate onboarding, develop qualified leads and build pipeline.
Operationalize
Design and deliver enablement programs plus CRM experiences that act as a force multiplier for your team.
DRIVING GROWTH REQUIRES UNIQUE PROFESSIONALS
We're technical product experts who have helped design go-to-markets for companies like:
How We Do It
Here’s what you can expect from our team:
Initial Consultation
- Meet with one of our Growth Architects
- Discuss your goals and go-to-market challenges
- Define a SalesSmyth engagement charter and timeline
Analyze and Hypothesize
- Get to know your culture, your managers, and how you work
- Meet specialists from our Executive Network as needed
- Analyze the factors that impact your performance
- Learn your products, customers, and differentiated value props
- Summarize strategic and tactical issues inhibiting success
- Identify messaging, product and marketing material gaps
- Recommend sales plays needed to consistently win
Agile Validation
- Create and roll out MVP sales plays to begin lead generation
- Coach, manage, and assist your sales team to build the pipeline
- Warm market development support via customer and partner feedback network
- Observe, measure, and improve outreach approach
- Recommend operational and enablement improvements
Operationalize and Scale
- Formalize your sales plays in a custom Sales Playbook
- Optimize your sales process, customer segments and territories
- Implement CRM tools as a force multiplier of your team's efforts
- Implement reporting dashboards for sales managers
- Collaborate with marketing to create messaging, materials, and training