Reflect Your Sales Strategy in your Scorecard and OKRs
Every year, the best startups set their sales strategy for achieving predictable revenue and/or hyper growth by translating their plans into metrics. These are typically represented in the form of a scorecard with objectives and key results (OKRs) that are translated into a management dashboard. For SaaS organizations, there are four levels of sales metrics: Business Results: wholly unmanageable …
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