9 Lessons for Creating a Winning SaaS Startup Sales Culture

High performance sales culture doesn’t just happen.  You have to be deliberate and consistent and communicate about it. At Xamarin, we built a sales team of 110 with a 5-star Glassdoor rating, less than 3% turnover, and we grew our business at an insane pace (triple, triple, double, double baby!) culminating in a tremendous exit when we …

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